Source-cited · Updated Jul 2026
Prime Video vs YouTube Premium Price History
Since 2021, Prime Video has risen 0% versus YouTube Premium at +33%. Prime Video has been the more price-stable choice. Every Prime Video and YouTube Premium tier tracked, 2021–2026, with every price change sourced.
Prime Video
Better value2 plans + 1 retired · default: Standalone Monthly
YouTube Premium
4 plans + 1 retired · default: Individual
Verdict
Better value: Prime Video
Since 2021, Prime Video has risen 0% versus YouTube Premium at +33%. Prime Video has been the more price-stable choice.
Scorecard
The numbers behind the verdict
Standalone Monthly vs Individual — the default tier of each service, 2021–2026. A green tick marks the better number in each row. Note: Prime Video’s default tier includes ads while YouTube Premium’s is ad-free, so this isn’t a like-for-like matchup — the tier table below lines up every plan.
| Metric | Prime Video Standalone Monthly | YouTube Premium Individual |
|---|---|---|
| Current Price (2026) | $8.99 (better) | $15.99 |
| Total Change | 0% (better) | +33% |
| Number of Hikes | 0 (better) | 2 |
| Hike Frequency | No hikes (better) | Every 2.5 yrs |
| Avg Annual Change | $0.00/yr (better) | $0.80/yr |
Every tier
Which tier costs what today
Every Prime Video and YouTube Premium plan in one list, cheapest first. First Tracked is each plan’s price when our tracking began — 2021, or its debut year if it arrived later. Retired tiers sit at the bottom with their final price.
| Service | Plan | Price Now | First Tracked | Change |
|---|---|---|---|---|
| PPrime Video | Prime Video Ultra (Annual) | $45.99/yr | $45.99/yr (2026) | 0% |
| PPrime Video | Ad-Free Add-On (now Prime Video Ultra) | $4.99 | $2.99 (2024) | +67% |
| PPrime Video | Standalone MonthlyDefaultAds | $8.99 | $8.99 (2021) | 0% |
| YYouTube Premium | Student | $8.99 | $6.99 (2021) | +29% |
| YYouTube Premium | Premium Lite | $8.99 | $7.99 (2025) | +13% |
| YYouTube Premium | Individual (Annual) | $159.99/yr | $159.99/yr (2026) | 0% |
| YYouTube Premium | IndividualDefault | $15.99 | $11.99 (2021) | +33% |
| YYouTube Premium | Family | $26.99 | $17.99 (2021) | +50% |