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Subscription Price Guide
Source-cited · Updated Jul 2026

Peacock vs Prime Video Price History

Since 2021, Peacock has risen +120% versus Prime Video at 0%. Prime Video has been the more price-stable choice. Every Peacock and Prime Video tier tracked, 2021–2026, with every price change sourced.

Peacock

2 plans + 1 retired · default: Premium (with ads)

$10.99
+120% since 2021
$0 $10 $20
Premium Plus (mostly ad-free) — 2021: $9.99 Premium Plus (mostly ad-free) — 2023: $11.99 Premium Plus (mostly ad-free) — 2024: $13.99 Premium Plus (mostly ad-free) — 2025: $16.99 Premium Plus (mostly ad-free) — 2026: $16.99 Premium (with ads) — 2021: $4.99 Premium (with ads) — 2023: $5.99 Premium (with ads) — 2024: $7.99 Premium (with ads) — 2025: $10.99 Premium (with ads) — 2026: $10.99
202120222023202420252026
Peacock plan prices compared, 2021 to 2026: Premium (with ads), Premium Plus (mostly ad-free)

Prime Video

Better value

2 plans + 1 retired · default: Standalone Monthly

$8.99
0% since 2021
$0 $10 $20
Ad-Free Add-On — 2024: $2.99 Ad-Free Add-On — 2026: $4.99 Standalone Monthly — 2021: $8.99 Standalone Monthly — 2026: $8.99
202120222023202420252026
Prime Video plan prices compared, 2021 to 2026: Standalone Monthly, Ad-Free Add-On

Better value: Prime Video

Since 2021, Peacock has risen +120% versus Prime Video at 0%. Prime Video has been the more price-stable choice.

$2.00 cheaper today 3 fewer price hikes Prime Video 0% vs Peacock +120% since 2021

The Numbers Behind the Verdict

Premium (with ads) vs Standalone Monthly — the default tier of each service, 2021–2026. A green tick marks the better number in each row.

Peacock vs Prime Video pricing metrics, better value marked per row
Metric Peacock Premium (with ads) Prime Video Standalone Monthly
Current Price (2026)$10.99$8.99 (better)
Total Change+120%0% (better)
Number of Hikes30 (better)
Hike FrequencyEvery 1.7 yrsNo hikes (better)
Avg Annual Change$1.20/yr$0.00/yr (better)

Which Tier Costs What Today

Every Peacock and Prime Video plan in one list, cheapest first. First Tracked is each plan’s price when our tracking began — 2021, or its debut year if it arrived later. Retired tiers sit at the bottom with their final price.

All Peacock and Prime Video plans ranked by current price
Service Plan Price Now First Tracked Change
PPrime VideoPrime Video Ultra (Annual)$45.99/yr$45.99/yr (2026)0%
PPrime VideoAd-Free Add-On (now Prime Video Ultra)$4.99$2.99 (2024)+67%
PPrime VideoStandalone MonthlyDefaultAds$8.99$8.99 (2021)0%
PPeacockPremium (with ads)DefaultAds$10.99$4.99 (2021)+120%
PPeacockPremium Plus (mostly ad-free)$16.99$9.99 (2021)+70%
PPeacockFree (ad-supported)AdsRetired$0.00 final (2023)$0.00 (2021)NaN%
Full Peacock history Full Prime Video history