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Subscription Price Guide
Source-cited · Updated Jul 2026

Netflix vs YouTube Premium Price History

Since 2021, Netflix has risen +50% versus YouTube Premium at +33%. YouTube Premium has been the more price-stable choice. Every Netflix and YouTube Premium tier tracked, 2021–2026, with every price change sourced.

Netflix

3 plans + 1 retired · default: Premium (4K)

$26.99
+50% since 2021
$0 $15 $30
Standard with Ads — 2022: $6.99 Standard with Ads — 2025: $7.99 Standard with Ads — 2026: $8.99 Standard — 2021: $13.99 Standard — 2022: $15.49 Standard — 2025: $17.99 Standard — 2026: $19.99 Premium (4K) — 2021: $17.99 Premium (4K) — 2022: $19.99 Premium (4K) — 2023: $22.99 Premium (4K) — 2025: $24.99 Premium (4K) — 2026: $26.99
202120222023202420252026
Netflix plan prices compared, 2021 to 2026: Premium (4K), Standard, Standard with Ads

YouTube Premium

Better value

4 plans + 1 retired · default: Individual

$15.99
+33% since 2021
$0 $15 $30
Premium Lite — 2025: $7.99 Premium Lite — 2026: $8.99 Student — 2021: $6.99 Student — 2023: $7.99 Student — 2026: $8.99 Family — 2021: $17.99 Family — 2022: $22.99 Family — 2026: $26.99 Individual — 2021: $11.99 Individual — 2023: $13.99 Individual — 2026: $15.99
202120222023202420252026
YouTube Premium plan prices compared, 2021 to 2026: Individual, Family, Student, Premium Lite

Better value: YouTube Premium

Since 2021, Netflix has risen +50% versus YouTube Premium at +33%. YouTube Premium has been the more price-stable choice.

$11.00 cheaper today 2 fewer price hikes YouTube Premium +33% vs Netflix +50% since 2021

The Numbers Behind the Verdict

Premium (4K) vs Individual — the default tier of each service, 2021–2026. A green tick marks the better number in each row.

Netflix vs YouTube Premium pricing metrics, better value marked per row
Metric Netflix Premium (4K) YouTube Premium Individual
Current Price (2026)$26.99$15.99 (better)
Total Change+50%+33% (better)
Number of Hikes42 (better)
Hike FrequencyEvery 1.3 yrsEvery 2.5 yrs (better)
Avg Annual Change$1.80/yr$0.80/yr (better)

Which Tier Costs What Today

Every Netflix and YouTube Premium plan in one list, cheapest first. First Tracked is each plan’s price when our tracking began — 2021, or its debut year if it arrived later. Retired tiers sit at the bottom with their final price.

All Netflix and YouTube Premium plans ranked by current price
Service Plan Price Now First Tracked Change
NNetflixStandard with AdsAds$8.99$6.99 (2022)+29%
YYouTube PremiumStudent$8.99$6.99 (2021)+29%
YYouTube PremiumPremium Lite$8.99$7.99 (2025)+13%
YYouTube PremiumIndividual (Annual)$159.99/yr$159.99/yr (2026)0%
YYouTube PremiumIndividualDefault$15.99$11.99 (2021)+33%
NNetflixStandard$19.99$13.99 (2021)+43%
NNetflixPremium (4K)Default$26.99$17.99 (2021)+50%
YYouTube PremiumFamily$26.99$17.99 (2021)+50%
NNetflixBasic (ad-free)Retired$11.99 final (2024)$8.99 (2021)+33%
Full Netflix history Full YouTube Premium history