Source-cited · Updated Sep 2026
Apple TV+ vs Netflix Price History
Since 2021, Apple TV+ has risen +200% versus Netflix at +50%. Netflix has been the more price-stable choice. Every Apple TV+ and Netflix tier tracked, 2021–2026, with every price change sourced.
Apple TV+
1 plan + 1 retired · default: Monthly
Netflix
Better value3 plans + 1 retired · default: Premium (4K)
Verdict
Better value: Netflix
Since 2021, Apple TV+ has risen +200% versus Netflix at +50%. Netflix has been the more price-stable choice.
Scorecard
The numbers behind the verdict
Monthly vs Premium (4K) — the default tier of each service, 2021–2026. A green tick marks the better number in each row.
| Metric | Apple TV+ Monthly | Netflix Premium (4K) |
|---|---|---|
| Current Price (2026) | $14.99 (better) | $26.99 |
| Total Change | +200% | +50% (better) |
| Number of Hikes | 4 | 4 |
| Hike Frequency | Every 1.3 yrs | Every 1.3 yrs |
| Avg Annual Change | $2.00/yr | $1.80/yr (better) |
Every tier
Which tier costs what today
Every Apple TV+ and Netflix plan in one list, cheapest first. First Tracked is each plan’s price when our tracking began — 2021, or its debut year if it arrived later. Retired tiers sit at the bottom with their final price.
| Service | Plan | Price Now | First Tracked | Change |
|---|---|---|---|---|
| NNetflix | Standard with AdsAds | $8.99 | $6.99 (2022) | +29% |
| AApple TV+ | Annual | $119.00/yr | $49.99/yr (2021) | +138% |
| AApple TV+ | MonthlyDefault | $14.99 | $4.99 (2021) | +200% |
| NNetflix | Standard | $19.99 | $13.99 (2021) | +43% |
| NNetflix | Premium (4K)Default | $26.99 | $17.99 (2021) | +50% |
| NNetflix | Basic (ad-free)Retired | $11.99 final (2024) | $8.99 (2021) | +33% |